Why Choose Magento For Enterprise Commerce in 2023

In this post, we'll take a closer look at why Magento, now called Adobe Commerce, is such a popular choice for enterprise commerce. We'll also discuss some of the key benefits that it offers.

If you're a CMO, CIO, or CEO, staying up-to-date on the latest trends is essential. And if you're thinking about upgrading your eCommerce platform, Magento is an option worth considering. According to a recent report by Forrester, Magento is the leading platform for market share. And with good reason – it offers many features and benefits that other platforms can't match. Magento powers almost 0.6% of all known websites.

Acquired by Adobe Commerce in 2018 for $1.6 billion, it powers 2.3% of stores worldwide.

In this post, we'll take a closer look at why Magento, now called Adobe Commerce, is such a popular choice for enterprise commerce. We'll also discuss some of the key benefits that it offers. So if you're on the hunt for a robust solution, read on!

Reasons to Choose Magento:

1. Open Source Platform

Magento is a popular open-source platform. This means that anyone can download and use it for free. It provides many powerful features and tools to help businesses build and run their online stores. It is used by some of the world's largest brands, such as Coca-Cola, Land Rover, HP, Tommy Hilfiger, Olympus, The Procter and Gamble Company (P&G), Ford, and many more. Magento is constantly being updated with new features and security enhancements, making it a secure and reliable platform for businesses of all sizes. It is an excellent choice for companies looking for an open-source platform.

Magento was one of the ten most popular platforms in 2021.

2. Highly customizable

It is a highly flexible and customizable platform, which means you can tailor the shopping experience to your unique business needs and brand identity. It offers a wide range of features and functions that can be easily configured to create a seamless and efficient shopping experience for your customers. You can also take advantage of Magento's rich ecosystem of third-party extensions and themes to customize your store further. With this popular eCommerce platform, the sky's the limit when creating a unique and engaging shopping experience for your customers.

E-commerce businesses attribute 10–80% of their revenue uplift to Magento.

3. A diverse range of themes

There are plenty of Magento themes already available on the internet to choose from. Magento theme can be readily installed on the Magento store to give your store a more professional look. Moreover, you can also convert PSD to a Magento theme and implement the same in the Magento store. Installation of its theme is just a matter of copy-pasting files from one place to another, and then the configuration part, which can be done quickly by following the given instructions. You don't need to be a programmer or coder to install or configure themes. After installation of the theme, you will see remarkable changes in your website's look and feel, which will help you attract more visitors resulting in increased sales and ROI.

10.39% of the Magento stores are based on the Lifestyle industry.

4. Wide range of features and plugins

Magento provides businesses with a flexible and scalable way to sell online. It is packed with features and has a wide range of plugins available, so you can add any functionality you need. It also has a very active community, so someone is always available to help if needed. Whether you're just starting out or an experienced user, Magento's documentation is an excellent resource for learning more about the platform and keeping up to date with the latest changes.

There are more than 3500 Magento extensions available on the Marketplace.

5. A single platform for all your commerce needs

Whether you need a B2B, D2C, or B2C commerce solution, Magento lets you manage multiple sales channels and brands and expand into new countries simply from one platform. It is also a leader in mobile commerce. More and more consumers are shopping on their phones and tablets, and it has the tools businesses need to reach these consumers. Its responsive design ensures that your eCommerce portal looks great on any device, and its powerful analytics tools help you track how customers use their sites on different devices.

6. Fully scalable

It is a versatile platform that businesses of any size can use. One of the main advantages of Magento is that it is highly scalable, and you can extend it whenever your business demands it to meet the changing needs of the market. The platform is also very user-friendly, making it easy for non-technical users to manage your online store. In addition, the flexible architecture and extensive functionality of Magento offers businesses of all sizes a powerful solution for selling online.

7. Secure and PCI compliant

Magento is a secure, PCI-compliant platform that helps you protect your customers' data. Magento's security features include encrypting customer information, keeping customer passwords safe, and providing a secure checkout process. It also offers a PCI-compliant payment gateway and fraud prevention tools. With this powerful platform, you can rest assured that your customer's data is safe.

Magento platform code has been downloaded more than 2.5 million times.

Read More: https://www.mindstask.com/blog/why-choose-magento-for-enterprise-commerce