
We go for Netflix instead of regular TV, for Dollar Shave Club instead of a regular shop, for Blue Apron instead of cookbook recipes.
The subscription business model is a modern approach towards older services like daily newspapers and monthly magazines.
But to be precise, the subscription business model is a part of the freemium business model.
It provides a free product with limited features or sometimes fully apt product and a paid product providing all features or add-ons with extra features likewise.
The membership websites are generally based on skill sharing like art, dance, music, or cooking tutorials.
They give a free trial of generally a month or 7 days which results in user engagement and users often take the paid subscription plans.