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In recent years we have seen a drastic change in the marketing world, be it the marketing strategies, a shift from traditional methods to a more integrated and sophisticated market.
And one of the most important aspects of such a marketplace is Public Relation.
However, very often companies underestimate and neglect public relations, being unaware of the facts of what public relations can do and how beneficial it is.So today we'll be reading about some of the benefits an organization gets to enjoy if they practice public relations on a daily basis.
Having a good public relation also helps an organization to be on good terms with the media and press.Creating editorial contacts, guest posts and press releases helps your business widen its relationships with not only media but also initiates a strong and good public relation.
Cost-Effective Nature: It usually happens that whenever we see an advertisement we tend to skip it or if you are watching television then probably you will just change the channel.
Also, an advertisement costs way too much which would still one day be replaced but when word of mouth starts spreading it keeps on spreading without even undertaking much initiatives.



