
Every business owner must know exactly what the ROI is from their Google Ads. You need to know whether the money you are spending on Google Ads is generating healthy profits or not. ROI is the ratio of your net profit to your costs.


Reason being, key decision makers in any organization, need more than just intuition to make crucial decisions when it comes to embracing a new way of doing things.
It is obvious; a lot of uncertainties may arise when trying to establish the Return on Investment (ROI) of adopting the esign technology.
Usually, when much time is spent collecting signatures and doing follow-ups, potential clients are lost to more responsive competitors who can provide a faster process.
It’s apparent; manually processing office paperwork leads to errors which add costs and creates inefficiencies.
Using electronic methods to sign documents online provides stronger evidence compared to typical paper-and-pen processes; and more remarkably, it has been proven to minimize the risk of legal and financial disputes.
And secondly, electronically signed documents provide full audit trails with timestamps which can be exceptionally helpful in satisfying inquiring regulators.

If you’re using Google Ads for your digital marketing and want to know more about Google Ads target ROAS bidding and how to calculate return on ad spend, we’ve got a short video for you that you might find useful.

Departments are usually divided into profit centers and cost centers in the business world.
Due to limited funding, businesses often distribute more money from their budget to areas that are profit centers.This often puts the customer service teams in a situation where they are left overworked and underpaid.
Concluding, customer service ROI should be a standard measurement for every team.WHAT IS THE RETURN ON INVESTMENT (ROI)?The Return On Investment (ROI) is a measurement method that compares earnings to the expenditure of a company.
ROI can be calculated using a simple formula [(Profit — Expenditure)/Expenditure] x 100.Let’s assume, a company invested $100 in customer service and, in return, made a profit of $150.
Let’s say a company employs a sales executive for $1000 a month, and in return, he brings revenue of $5000, now this is a great return.
This would not have been possible without customer service, which here aided in marketing.HOW TO MEASURE CUSTOMER SERVICE ROI?Based on these ways, you can measure customer service ROI.Decide Your Team Approach and Customer Actions.Prepare a proper plan.

SMS Marketing has demonstrated lucrative results for many businesses. Many business organizations are now considering this marketing tool for their product’s or service’s promotion. Within the shortest possible time, you can send thousands of messages to your target audience. In Bangladesh, people are massively using SMS Marketing to promote their products and services. You need an excellent Bulk SMS Gateway Provider in Bangladesh to execute the bulk SMS campaign for your business.


RPA is a software bot that can automate daily repeated and routine tasks and mimic human executable actions.
Before implementing any tool in business, every organisation needs to estimate the potential benefit and Return On Investment (ROI).
Firstly, RPA consulting services help recognise and understand the process which needs automation.
The operations which can be automated by RPA are retrieving data from one system and entering to the other system, opening email and attachments, data processing etc.
Bots perform the assigned task with high speed and interact with business applications as well.
Below is the workflow model of RPA design that Consulting companies follow