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But the most tried and tested method is to segment the market into groups, focus on the right groups, and focus the services and products towards your target audience.

A common mistake that most companies make is to think every individual can be turned into a prospective customer.

As stated above STP divides the market into segments, help in selecting segments, and further positions the product in the market place.In this article we are going to talk in details about the benefits of STP Marketing.Process Of STPSegmentationThe first step of STP process is Segmenting a market.

(Ashari,et.al,2013)Factors On Which Segmentation DependsDemographic factor- When the market is divided based on a combination of age, income level, gender, marital status of an individual, his occupation, education level and ethnicity.Geographic Factor- When the market is divided based on   a specific region, state, province, city, neighborhood etc including urban and rural areas.Psychographic- When the target audience is divided based on their lifestyle, activities, opinions, hobbies,  political affiliations, religious views, entertainment choices along with personal choices and nature of attitude.Behavioral- Here market segmentation is based on the nature of use of the product or service.

It is based on the following factors including whether or not the product or service was financed or not, level of usage of the product, and loyalty towards the brand.TargetingTargeting helps identify the most attractive segments.

Students can use STP marketing model to learn various strategic tools to help students understand the opportunities that might come up with new marketing methods and on the other hand detect threats that might affect the marketing methods.PositioningThe final step of STP Marketing model is positioning where marketers map out different variables that are considered in the first two steps.

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Advertising system relates to an organization plan that allots its important assets in approaches to deliver most extreme benefits by situating items or benefits and focusing on express purchaser gatherings.

Advertising technique of a firm focuses on long haul organization destinations.

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As such, a cycle can proper a firm to zero in its restricted assets on the most extreme chances related with expanding deals and accomplishing a supportable upper hand.Various Elements of a Marketing Strategy PlanAn advertising vital arrangement of an association includes procedures, strategies and errands needed to complete an association towards its objectives.

An advertising technique plan has four considerable components that are as per the following:Product: It includes choice about an item offered by the organization.

As marketing Assignments are tough and require deep knowledge, you can selectAssignment Help Online for your marketing assignment.Price: This component of an advertising system plan is connected with item cost and its correlation with the cost of different items.