The global toys and games market size is expected to reach USD 439.91 billion by 2030, growing at a CAGR of 4.3% from 2024 to 2030, according to a new report by Grand View Research, Inc. Sales increased as the pandemic spread. Toy sales increased in 2020, with games & puzzles, dolls & action figures, and outdoor plays being the most popular categories. The use of weather-related items was a big aspect of outdoor activity. Sleds, snow-coloring toys, inflatables, and tools for building snow structures flew off the shelves. Due to the ease of accessibility, a large range of products, and competitive pricing, consumers are increasingly purchasing toys and games through the e-commerce channel.
The increasing sales of video games emerged as a key growth driver for the toys and games industry, reflecting changing consumer preferences and a digital transformation in entertainment. The widespread adoption of video games is evident in the substantial financial commitment made by American families, as reported by The Ascent, a Motley Fool personal finance review service. On average, American families spent USD 431 on video games, including consoles and accessories, in 2022.
Toys And Games Market Report Highlights
- Based on product, the electronic games segment accounted for the largest revenue share in 2023, due to their immersive and interactive experiences, appealing to modern consumers' preferences for technology-driven entertainment. The growth of digital platforms and advancements in gaming technology have propelled the popularity of electronic games, making them a dominant force in the industry.
- Demand for toys and games in the 0–8 age segment is forecasted to rise at a high CAGR. This is due to the natural inclination of young children to play and explore, coupled with their rapid cognitive and motor skill development during this period. The rising population globally will also push demand.
- Offline channel accounted for the largest share of the 2023 global market due to consumers' preference for a hands-on shopping experience, allowing them to physically interact with the products and make immediate purchases
- Central & South America region is projected to rise at the fastest CAGR from 2024 to 2030. Factors such as a growing young population, increasing disposable incomes, urbanization, and rising middle-class segment will propel the demand for toys and games in the market
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The popularity of 3D and 4D puzzles has sparked creativity and excitement in the industry. These puzzles provide a more immersive experience, higher levels of engagement, and possibly even educational advantages. Wrebbit Puzzle Inc., a Canadian company, focuses on 3D puzzles. It creates a wide variety of puzzles with different themes, such as Harry Potter, Game of Thrones, and Lord of the Rings. In April 2021, the business introduced its Central Perk, a 440-piece 3D jigsaw puzzle based on the television series ‘Friends’.
Due to the rising environmental awareness among consumers and the trend of using eco-friendly and socially responsible products, the market is currently experiencing increased demand for sustainable games and puzzles. Market players have been addressing this trend by creating and promoting eco-friendly products, utilizing sustainable resources, and implementing eco-friendly manufacturing and distribution procedures. To reduce its impact on the environment, for instance, a U.S.-based corporation called Mattel, Inc. always attempts to optimize its resource use.
List of Key Players in the Toys And Games Market
- Spin Master
- The LEGO Group
- SANRIO CO., LTD.
- Playmates Toys Limited
- JAKKS Pacific, Inc.
- Mattel
- Hasbro
- Schylling
- Bandai Namco Holdings Inc.
- Dream International Limited
We have segmented the global toys and games market based on product, application, distribution channel, and region:
Toys And Games Product Outlook (Revenue, USD Billion, 2018 - 2030)
- Electronic Games
- Outdoor & Sport Toys
- Dolls
- Preschool Toys
- Games & Puzzles
- Others
Toys And Games Application Outlook (Revenue, USD Billion, 2018 - 2030)
- Up to 8 years
- 9-15 years
- 15 years & above
Toys And Games Distribution Channel Outlook (Revenue, USD Billion, 2018 - 2030)
- Offline
- Online
Toys And Games Regional Outlook (Revenue, USD Billion, 2018 - 2030)
- North America
- Europe
- Asia
- Central & South America
- Middle East & Africa
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Report on World Toys Market by Product Type, Market, Players and Regions-Forecast to 2025 offered by DecisionDatabases.com.Toys market research report provides the newest industry data and industry future trends, allowing you to identify the products and end users driving Revenue growth and profitability.The industry report lists the leading competitors and provides the insights strategic industry Analysis of the key factors influencing the market.The report includes the forecasts, Analysis and discussion of important industry trends, market size, market share estimates and profiles of the leading industry Players.Final Report will cover the impact of COVID-19 on this industry.Browse the complete report and table of contents @ https://www.decisiondatabases.com/ip/52045-world-toys-market-reportThe Players mentioned in our reportHasbroLego GroupGiochi PreziosiPlaymobilSimba-DickieFuntasticJAKKS PacificLansay FranceLeapFrog EnterprisesMattelWith no less than 30 top producersGlobal Toys Market: Product Segment AnalysisPlush toysInfant/pre-school toysActivity toysDollsGames and puzzlesRide-onGlobal Toys Market: Application Segment AnalysisBabyBoysGirlsGlobal Toys Market: Regional Segment AnalysisUSAEuropeJapanChinaIndiaSouth East AsiaDownload Free Sample Report of World Toys Market @ https://www.decisiondatabases.com/contact/download-sample-52045There are 10 Chapters to Deeply Display the World Toys Market.Chapter 1 About the Toys IndustryChapter 2 World Market Competition LandscapeChapter 3 World Toys Market shareChapter 4 Supply Chain AnalysisChapter 5 Company ProfilesChapter 6 Globalisation & TradeChapter 7 Distributors and CustomersChapter 8 Import, Export, Consumption and Consumption Value by Major CountriesChapter 9 World Toys Market Forecast through 2025Chapter 10 Key success factors and Market OverviewPurchase the complete World Toys Market Research Report @ https://www.decisiondatabases.com/contact/buy-now-52045Other Reports by DecisionDatabases.com:World Jigsaw Toys Market Research Report 2025 (Covering USA, Europe, China, Japan, India and etc)World Intelligence Toy Market Research Report 2025 (covering USA, Europe, China, Japan, India, South East Asia and etc)About-Us:DecisionDatabases.com is a global business research reports provider, enriching decision makers and strategists with qualitative statistics.
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A study recently conducted by the strategic consulting and market research firm BlueWeave Consulting revealed that the global toys and games market was worth USD 276.1 Billion in 2020.
The key strategy implemented by toy manufacturers to entice children is the commercialization of renowned cartoon characters like Peppa Pig, Doraemon, Superman, Spiderman, etc.
Subscription boxes are easy to use since parents can curate them based on their children's needs.
The growth of the global toys and games market helps in the proliferation of such business models.
The implementation of strict regulations during lockdown across many countries due to the sudden outbreak of the COVID-19 pandemic led to disruptions in import and export activities of toys and games.
Among all the segments, the video games segmentdominates the market.
And finally, the wait is over FIFA 22 got released on 1 October.Reports state that while FIFA 22 entered the UK outlines directly at number 1 true to form, EA sold observably fewer copies than when FIFA 21 dispatched the year before.
This proceeds with a descending pattern for real deals of the game, as FIFA 21 itself sold 42% fewer copies at dispatch than FIFA 20.
This news doesn’t mean FIFA 22 has failed to meet expectations on its dispatch week contrasted with last year’s down.The above marketing projections don’t consider computerized deals of the game.
As GamesIndustry calls attention to, last year, more players purchased the advanced rendition of FIFA than the actual one.
EA offered a 10% rebate on its digital games for individuals from its EA Play membership administration (incorporated with Xbox Game Pass Ultimate) and offered a further 10% markdown on FIFA 22 to anyone who pre-requested it through an in-game connection in FIFA 21. https://blog.esports4g.com/fifa-22-launch-in-uk-sold-fewer-physical-copies-than-fifa21/
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