Augmented and Mixed Reality Innovation for Business

While the digital data we have are plain and limited to screens and folders, the reality is three-dimensional.

Again, the stats say that AR is expected to grow at a phenomenal rate, touching $198 billion by 2025.Top industries that use Augmented Reality to boost their businessThough AR has been quite raging these days and almost all industry verticals have grabbed an opportunity to integrate the contemporary technology in their marketing campaign and better user-experience drive, here are a few industries where Augmented Reality has been used innovatively.RetailThe retail industry is one of the frontrunners in terms of using AR to boost its revenue.

The app helps Harley fanatics realize their dream of a truly custom bike, right from the comfort of their living rooms.Ikea, the leading furniture retailer, is adopting AR to help its customers choose the right furniture for their homes and offices.

One of the primary reasons Ikea was losing customers is that nobody today had the time or the inclination to go on a 3-hour expedition in an Ikea store to find the right piece of furniture.

"Now, we can give them those answers in their hands, while letting them have fun with home furnishing for free and with no effort," he concluded.The global consumer goods manufacturer Unilever is using AR to train its workforce.

The process is so complex that it is quite difficult to do it all correct at the very first time; ultimately, such a procedure results in significant rework and rewiring of the entire aircraft.In the modern-day Boeing factory, one can find engineers wiring the plane using the Microsoft Hololens.

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According to the latest stats, the market size of augmented reality along with virtual reality is expected to reach $215 billion by 2021 (the market size of AR/VR technology already reached $17 billion in 2018).

A significant increase will affect game, healthcare, engineering, video entertainment and retail industry.

Thise huge market growth is a consequence of the AR/VR ability to blend the lines between digital and physical world and as a result the technology offers new ways of customer interaction.Here are a few basic benefits of AR/VR technology for business: it makes the user experience memorable; it creates personalized content and improves engagement; interaction increases customer retention;  it's a buzz-worthy and noticeable technology.The text above is summary, you can find full article abut benefits of AR/VR here.

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AMA Research have added latest edition of survey study on Global AR Development Software Market with 100+ market data Tables, Pie Chat, Graphs & Figures spread through Pages and easy to understand detailed analysis.

At present, the market is developing its presence.

The Research report presents a complete assessment of the Market and contains a future trend, current growth factors, attentive opinions, facts, and industry validated market data.

AR Development Software Overview Augmented Reality (AR) is an interactive real-world experience wherein objects in the real world are enhanced through the means of computer-generated perceptual information, sometimes across multiple sensory modalities, including visual, auditory, haptic, somatosensory, and olfactory.

Once a model has been overlaid in the real world, users can interact with it and edit the model.

AR is commonly used for entertainment purposes, especially gaming.

AI Engineer is still kind of a new role within the IT sector.

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From elementary school through to college, digital learning tools and environments are playing an increasingly important role in education. Augmented and virtual reality (AR and VR) are two learning environments that are going to make a big impact on how students learn, now and in the future. 

As the prices for VR headsets reduce, it is easier for educators to make the argument that augmented and virtual reality have a role to play in the classroom. 

Augmented Reality: Augmented reality is really a broad concept that make many different forms.

Games like Pokemon GO revealed the potential for commercial success of this technology.Vuforia: Vuforia is an augmented reality software development kit (SDK) for mobile devices that enables the creation of augmented reality applications.

This allows putting virtual 3D objects in relation to real-world objects at the camera screen.Initially created by Qualcomm and as of recently bought by PTC, Vuforia is on its 6th variant.

Latest, Vuforia Engine 8.0 is available now.Brief OverviewVuforia is designed around three main concepts: Device/Camera, Tracking, and Rendering.

(i)Device/CameraEverything to do with managing the details about the hardware parts of an AR/VR system.DeviceEyewearDeviceCameraDevice(ii)TrackingEverything to do with detecting and tracking specific details in the world presented to the device via the camera or other external sensors.TrackerManager, Tracker and subclasses, and Trackable and subclassesTrackableResultState(iii)RenderingEverything to do with creating visual representations of the world and doing visual augmentation (registered experiences).RendererRenderingPrimitives (projection matrices and viewport).Vuforia Features:Vuforia Engine's acknowledgment and following abilities can be used on a variety of images and objects.Model Targets are allow you to recognize objects by shape using pre-existing 3D models.

beverage bottles, coffee cups, soda cans).VuMarks These are customized markers that can encode a range of data formats.

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In 2018, the big innovations were augmented reality (AR) and virtual reality (VR) enhancement, as well as increasing dependency on the Internet of Things and Fintech.

Just a few examples of tech upping its game in 2018, these incredible tech innovations have done their part to enhance human life.Every year, just when it seems that the previous technological innovations cannot possibly be topped, they somehow are.

Technology is evolving at such an increasingly rapid pace that there is something new on the horizon practically every day.

This is an incredibly exciting realisation, and it is one that continues to foster excitement and impatience.Excitement, at the idea of all that is possible – particularly when it seemed for a minute like the peak had passed.

And impatience because, as tech continues to evolve beyond expectations, we become more accustomed to constant innovation, and we begin to yearn for it more and more often.

We are a greedy species, and technology’s rapid pace of development indulges the greedy part of us all.When the concept of wireless surround sound was first introduced, it was alien to most – something that, contrary to expectation, only made it even more exciting.